The art of selling
In an ideal world, you should aim to sell:
1. Yourself and your abilities, skills and attributes (every minute of every day)
2. Something while you’re asleep
3. In countries you’ve not only never been to but never heard of
4. Via other people, so someone else is selling for you
5. Things that are incredibly cheap to produce and give you a really healthy return
6. Things other people make and finance for you
7. Things that have a 99 per cent penetration into every household
8. Things that store, transport and stack easily